Despicable Me 4 - London

At Setsquare Creative, we bring imaginative marketing experiences to life.

For the highly anticipated London premiere of Despicable Me 4, we installed a vibrant, eye-catching pop-up at Observation Point, South Bank—a playful activation designed to immerse fans in the world of Gru and the Minions.

Another bold and exciting build, expertly crafted by our talented team.

Setsquare Creative; Create, Build, Deliver.